How much does a Better Homes And Gardens Real Estate franchise cost?
Opening a Better Homes And Gardens Real Estate franchise takes a total initial investment of $33,970 to $269,300, according to the brand's 2026 Franchise Disclosure Document. That FDD makes no Item 19 financial performance representation, so it discloses no earnings figures at all.
Better Homes and Gardens Real Estate franchises real estate brokerage offices. Category: Business Services.
Item 7
What it costs to open a Better Homes And Gardens Real Estate franchise
The franchisor's own estimated initial investment, as disclosed in its 2026 FDD. The total is $33,970 to $269,300. Each line below carries the FDD page it was read from.
Where the money goes
The largest costs are Leasehold Improvements ($0 to $105,000), Additional Funds (first 3 months after opening) ($15,000 to $40,000), and Building Signs ($750 to $25,000). Together they make up about 63% of the high-end estimate.
The initial franchise fee is $0 to $25,000.
Our arithmetic from the Item 7 table below.
| Expenditure | Low | High | Source |
|---|---|---|---|
| Initial Franchise Fee2026 FDD, Item 7, p. 30 | $0 | $25,000 | 2026 FDD, Item 7, p. 30 |
| Leasehold Improvements2026 FDD, Item 7, p. 30 | $0 | $105,000 | 2026 FDD, Item 7, p. 30 |
| Building Signs2026 FDD, Item 7, p. 30 | $750 | $25,000 | 2026 FDD, Item 7, p. 30 |
| Yard Signs2026 FDD, Item 7, p. 30 | $2,000 | $5,500 | 2026 FDD, Item 7, p. 30 |
| Frames/ | $3,200 | $4,500 | 2026 FDD, Item 7, p. 30 |
| Open House Signs2026 FDD, Item 7, p. 30 | $800 | $2,000 | 2026 FDD, Item 7, p. 30 |
| Miscellaneous Rider Signs2026 FDD, Item 7, p. 30 | $250 | $500 | 2026 FDD, Item 7, p. 30 |
| Name Badges2026 FDD, Item 7, p. 30 | $120 | $400 | 2026 FDD, Item 7, p. 30 |
| Miscellaneous2026 FDD, Item 7, p. 30 | $250 | $500 | 2026 FDD, Item 7, p. 30 |
| Printed Materials2026 FDD, Item 7, p. 30 | $5,100 | $7,500 | 2026 FDD, Item 7, p. 30 |
| Insurance2026 FDD, Item 7, p. 30 | $500 | $4,000 | 2026 FDD, Item 7, p. 30 |
| Legal Expenses2026 FDD, Item 7, p. 30 | $0 | $4,000 | 2026 FDD, Item 7, p. 30 |
| Orientation – Travel Expenses and Costs2026 FDD, Item 7, p. 30 | $0 | $5,400 | 2026 FDD, Item 7, p. 30 |
| Computer Equipment for Electronic Data Transfer System2026 FDD, Item 7, p. 30 | $6,000 | $12,000 | 2026 FDD, Item 7, p. 30 |
| Independent Broker website2026 FDD, Item 7, p. 30 | $0 | $10,000 | 2026 FDD, Item 7, p. 30 |
| Multiple Listing Services2026 FDD, Item 7, p. 30 | $0 | $3,000 | 2026 FDD, Item 7, p. 30 |
| Data Feed Transmission2026 FDD, Item 7, p. 30 | $0 | $5,000 | 2026 FDD, Item 7, p. 30 |
| Other Advertising, including Grand Opening Event2026 FDD, Item 7, p. 30 | $0 | $10,000 | 2026 FDD, Item 7, p. 30 |
| Additional Funds (first 3 months after opening)2026 FDD, Item 7, p. 30 | $15,000 | $40,000 | 2026 FDD, Item 7, p. 30 |
| Total estimated initial investment2026 FDD, Item 7, p. 30 | $33,970 | $269,300 | 2026 FDD, Item 7, p. 30 |
Source Better Homes And Gardens Real Estate, 2026 FDD, Item 7, p. 30, via Public FDD bucket (storage.googleapis.com/franchiseindx_fdds) (source record). Figures read and verified 2026-09-21. Read from a scanned copy of this FDD; figures and page citations were transcribed from the page images.
Item 19
What Better Homes And Gardens Real Estate franchisees actually report earning
This brand's FDD publishes no Item 19.
“We do not make any representations about a franchisee’s future financial performance or the past financial performance of company-owned or franchised outlets. We also do not authorize our employees or representatives to make any such representations either orally or in writing. If you are purchasing an existing outlet, however, we may provide you with the actual records of that outlet.”
Source Better Homes And Gardens Real Estate, 2026 FDD, Item 19, p. 65, via Public FDD bucket (storage.googleapis.com/franchiseindx_fdds) (source record). Figures read and verified 2026-09-21. Read from a scanned copy of this FDD; figures and page citations were transcribed from the page images.
Item 20
How many Better Homes And Gardens Real Estate outlets there are, and how many closed
Better Homes And Gardens Real Estate ended 2025 with 362 franchised outlets and no company-owned outlets. In that year 35 franchised outlets opened and 41 left the system.
Three years at a glance
From 2023 through 2025, Better Homes And Gardens Real Estate opened 102 franchised outlets and 136 outlets left the system. That is a net loss of 34, from 396 to 362 franchised outlets. Of the outlets that left, 27 were terminated, 20 were not renewed, and 89 closed for other reasons.
On average, about 12% of franchised outlets left the system each year, roughly 1 in 9.
Our arithmetic from the FDD's Item 20 table below. "Left the system" counts every outlet the franchisor reports as terminated, not renewed, bought back, or closed for other reasons.
| Year | Start | Opened | Terminated | Non-renewed | Reacquired | Ceased, other | End | Source |
|---|---|---|---|---|---|---|---|---|
| 2025 | 368 | 35 | 6 | 7 | 0 | 28 | 362 | 2026 FDD, Item 20, p. 70 |
| 2024 | 404 | 30 | 20 | 12 | 0 | 34 | 368 | 2026 FDD, Item 20, p. 70 |
| 2023 | 396 | 37 | 1 | 1 | 0 | 27 | 404 | 2026 FDD, Item 20, p. 70 |
Source Better Homes And Gardens Real Estate, 2026 FDD, Item 20, p. 70, via Public FDD bucket (storage.googleapis.com/franchiseindx_fdds) (source record). Figures read and verified 2026-09-21. Read from a scanned copy of this FDD; figures and page citations were transcribed from the page images.
Compare
How Better Homes And Gardens Real Estate compares with other Business Services franchises
Measured against the 140 Business Services franchises on this site, using each brand's own FDD.
- Cost to open. The middle of Better Homes And Gardens Real Estate's estimated range is $151,635. It costs more to open than 54% of Business Services franchises here.
- Outlets leaving each year. 12% for Better Homes And Gardens Real Estate. That is higher than 73% of the 101 Business Services franchises with at least 10 outlets.
- Three-year growth. Better Homes And Gardens Real Estate's franchised system shrank 8.6%. The typical Business Services franchise here grew 4.4%.
- Earnings disclosure. 71 of the 140 Business Services franchises here publish earnings figures in Item 19. Better Homes And Gardens Real Estate is not one of them.
Our arithmetic from each brand's Item 7 and Item 20. Growth and departure comparisons leave out brands with fewer than 10 outlets, where one opening or closure distorts the figures. See every Business Services franchise side by side.
Alert me when Better Homes And Gardens Real Estate files a new FDD
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